From 21 of April Google changed his attitude to mobile friendliness. It happens due to the fact that mobile traffic has huge part of total Internet traffic. According to statistic mobile has around 60% of all Internet traffic!
This day has already got a name – Mobilegeddon and starts a new era of web-site development. Since 21 of April every site must have responsive design and be optimized for any mobile device. Otherwise Google promises huge impact on organic traffic.
Just imagine that 60% of your traffic has gone! It will lead to sales fall as a result.
How to avoid the bad impact and remain the previous organic presence. Here we recommend some tips.
- Check your site via Google test tool – https://www.google.com/webmasters/tools/mobile-friendly.Just visit the link above and try your site. If you see the error message, don’t keep waiting. You must optimize your site for mobile as quick you can.
- After you created mobile version or you only changed you CSS style with responsiveness, let’s check whether you have problem with page loading. Try the service – https://developers.google.com/speed/pagespeed/insights. After you had checked your site, pay attention to problems about CSS or JS speed loading. Also try to optimize you images. Reduce the weight firstly. Change PNG to JPG where it is possible.
- Finally check special report at Google Webmaster Tools. Follow – Search Traffic – Mobile Usability. Here you can find other tips and problems with your mobile adaptation. If any left here, remove it.
Some extra tips:
- Remember that full mobile version usually is creating for bigweb-site. For many others, it‘s enough to develop responsive design and only test it on different mobile devices.
- If you are going to create separate mobile version, remember that you should configure it correctly with you main site. You can make it usingtag where you set you’re the path to mobile and desktop versions.
If you need help in making responsive design, you can contact us and ask for free quote. Our specialists have great experience in CSS, JS and HTML.